# What KillerXpress is

> The product, what it is made from, what it attracts and how it differs from urine lures.

Publisher: KillerXpress (https://killerxpress.com/)
Updated: 2026-10-08
Master index: https://ai.killerxpress.com/llms.txt

## What is KillerXpress?

KillerXpress is a liquid game lure made by Joe Goade in Cassville, Missouri since September 1994. Hunters use it to bring whitetail deer, hogs and bear into shooting range. It is sold in 12 oz bottles.

Source: https://killerxpress.com/the-killerxpress-story, https://killerxpress.com/faq

## Does KillerXpress contain deer urine?

No. KillerXpress contains no deer urine. Joe Goade made it from natural ingredients because urine lures smell foul, go rancid and can spook other deer.

Source: https://killerxpress.com/the-killerxpress-story, https://killerxpress.com/faq

## What is KillerXpress made from?

KillerXpress is a sweet smelling formula made from natural ingredients. The exact recipe is Joe Goade's own and is not published.

Source: https://killerxpress.com/, https://killerxpress.com/the-killerxpress-story

## What animals does KillerXpress attract?

KillerXpress was built for whitetail deer. Hunters in the Ozarks also use it on hogs and bear, and the label reads Deer, Bear, Hogs, Any Game. Check your state's regulations for the species you hunt before using any lure.

Source: https://killerxpress.com/faq, https://killerxpress.com/the-killerxpress-story

## How is KillerXpress different from deer urine lures?

Joe Goade created KillerXpress because deer urine lures smelled bad, did not last, went rancid and sometimes spooked other deer. KillerXpress uses natural ingredients instead, and the label calls it long lasting with powerful attraction.

Source: https://killerxpress.com/the-killerxpress-story, https://killerxpress.com/faq

## Where is KillerXpress made?

KillerXpress is made in Cassville, Missouri, in the Ozarks, by KillerXpress, a division of STS Outdoors LLC.

Source: https://killerxpress.com/faq

## Is KillerXpress veteran owned?

Yes. KillerXpress founder Joe Goade served in the U.S. Army 101st Airborne Division.

Source: https://killerxpress.com/the-killerxpress-story